Tag Archives: social media

#1000Smiles

Back in Sunny August the guys at 1000 Heads in London did something a little special adding a few smiles to a London a year on from the hedonistic feeling London had from the Olympic games. They had a silent disco in Golden Square, gave away free coffee at Flat White, had the Worlds Smallest Fete in Berwick Street and surprised others in London in a few other ways. You can read more about it here.

To document the day, working for Angelic Films I along with Amy Coop  shot the above film for 1000 Heads with Amy doing a cracking job of the edit.

Dawn Richard and Nokia

A about a month ago I got to film American Artist, Dawn Richard on behalf of Angelic films and 1000 Heads for Nokia. Dawn had a very limited slot in her schedule to to shoot an interview on why she switched to the Nokia Lumia 920. The shoot took place after a photo shoot at a studio on the banks of the Thames in Woolwich, London.

Sound was recored by my good friend and sound guru Haresh Patel as I shot on my Canon 5D mk2 using tree lenses, 24-70 F2.8, 70-200 F4 IS and my 17-40 F4 wor the wide shots. Lighting wise, we lit Dawn using a Kino Diva as a key light and then used a set of four Dedo’s for fill, backlight and to light the wall behind her. Over all we had just over ninety minutes to set up, and shoot. Amy Coop of Angelic films edited the footage at her office at Pinewood Studios using Final Cut.

SayNay

SayNay was made for London Farmers Markets campaign against long supply chains and to saying yes to food you can trust. Shot in one day at Queens Park Farmers Market using a poem written by Essington Farm.

Shot using Canon 5D and editing using FCP.

Martins Pond

 

Matins Pond is situated in the idilic village of Potten End, Hertfordshire. This short film was designed to increase the pubs profile online by creating something that could be used on many platforms, YouTube, Facebook, Twitter and set it apart from others in the area. The interior part of the soot was shot one day and the exteriors another due to the snow.

Shot using 2 Canon 5D’s and edited using FCP

Case Study: Stocks Farm – Getting The Brand Out

A project I am currently involved in is a series of videos for a small organic farm in Suffolk, Stocks Farm. The genesis for the project came from a conversation on how to increase awareness of the farms brand, products and where to buy them. The farm until this point had, had almost zero presence on the web and practically no marketing to speak of.

The first thing we did was create a Facebook page and Twitter profile for the farm along with a temporary website. Having worked with a few people from the word and mouth industry I realized the importance of interaction with people on the web as it’s a key tool in building up brand awareness as it’s a great way to get very targeted messages out to the right people. Continue reading »

Social Media Week 2012

Just over a month ago it was Social Media Week. SMW spans the globe with events in all over the word including London and L.A. As part of this Angelic Films was asked by 1000 Heads to record several events in  London and and L.A for key supporter, Nokia. I shot in London while Shane Daley shot in L.A. Both of us shooting using Canon 5D kits with dual system sound. As ever these events are full of people wanting to share and exchange knowledge  and well worth going to if you get the opportunity next year.

Bahamas Olympic Team 2012

Olympic 4x400m Gold Medalist winners Chris Brown + Demetirus Pinder from Christopher Hughes on Vimeo.

Just before The Olympics I started work on a project for Bahamas Olympic Team sponsor BTC. Essentially I was tasked with producing media assets, both photos and videos for BTC to use to get their message out about the team and BTC’s involvement in their Olympic dream. Initially I covered the project on my own but as project evolved we brought on a photographer Neil Rouse allowing me to concentrate on the video side. We shot for five days over three weeks and produced sixteen videos along will delivering individual 290 images and shot at the Bahamas High Commission, Claridges Hotel and the International Maritime Authority head quarters The highlights being meet and film some of the athletes including former Olympic Gold Medal winner Debbie Ferguson-McKenzie and, Chris Brown and Demetrius Pinder who went onto win gold  as part of the in the mens 4 x 400m team London Olympics.

All the videos were shot using a Canon 5D mk2 and edited using Final Cut 7.

 

Shooting in an Instant: Vosene #Vosing

A few years ago millions of cameras screamed and then when silent. Polaroid had stopped film production . Millions of camera’s were consigned to cupboards, landfills and memories. As the very last factory was closing something amazing happened two people talked about restarting all those cameras hearts and the Impossible Project was formed. More about which can be found here

So why shoot using instant film today when we have instant sharing through the use of mobile phone cameras and the internet? Well for me it brings a little bit of the magic back to taking pictures, watching the image develop before your eyes. It’s also subject to a little pixie dust as you’re not one hundred percent sure how the image will come out as its subject to so many more factors than electronics and computer logarithms. Continue reading »

Pedigree IR Triggering Camera System

Recently I was asked to put together a system to automatically take photos of dogs as they jumped over a small hedge and then could be be easily uploaded to Pedigree’s We’re For Dogs Facebook page.

Safety was my main concern for both the dogs and us humans involved in the affair. Traditionally race line finishes which take photographs use lasers. This is normally fine as the chances of a laser hitting an eye, human or animal is very small due to the positioning height of such devices in relation to the things passing them being relatively constant. Dogs, just like humans come in all shapes and sizes, which leads to uncertainty when positioning possibly eye damaging lasers. To get around this I opted for and Infra Red trigging system. After trawling the internet for a ready made system I came across on made by Cognisys in the US. The Range IR is a clever devise as it is a self contained unit firing out a harmless beam of IR which can be varied in length as desired. When the beam is broken the sensor sends a signal out to the camera and a photograph is taken. Quite frankly I believe its the work of magical Pixies and that’s fine with me. Continue reading »

Nokia Maps 3D – The Mapstronaut

Another thing I had a little part in the filming of this video for Nokia demonstrating the power of their 3D Maps. I filmed most of the London footage again working for Angelic Films. Shot on my Canon 5D using and Canon EF 24-70mm L F2.8 and 70-200mm L4 lenses. More about Nokia Maps can be found here

 

Nothing To See Here

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Everyday people, companies and organisations all try to get our attention and garner our interest. This is what advertising is essentially about. For years communicating advertising messages to large sways of the population was restricted by money, the more money you had the more people you could reach. But heres the thing advertisers and advertising agencies have always known it’s not the quantity of people you reach its the right kind of people you reach. It is advertisings 101.

Today it is cheaper to connect with a mass audience using the web, advertising revenues are huge for the web at large and porthole sites such as google. Web advertising predominantly relies on click throughs from one site to another whether it be sales or information and this is the fundamental difference between traditional advertising, print, TV, radio and the web. Traditional advertising wants to take you somewhere else from where you hear or see an ad, that or in gauge a emotional connection or notion about a product or brand which outlasts your connection to the advert. If traditional advertising didn’t still work we wouldn’t have free to air TV still. Continue reading »

This Week The Best Video Camera is the Nokia N8

“The best camera is the camera you’ve got with you” is a quote by  Seattle based photographer Chase Jarvis who developed the Best Camera App for the iPhone. His notion is that you can only take a picture if you’ve got a camera with you and chances are you’re going to have a mobile phone with a camera on it. So that is the best camera, the one you’ve got with you most of the time.  Carrying on that train of thought this week here in sunny Cannes the best video camera is the Nokia N8 and here is why.

It’s the annual advertising festival Cannes Lions this week and with it comes the Young Lions Competition Film Competition. To create an even playing field  Nokia one of the sponsors of Young Lions, gave each team a brand new Nokia N8 along with 32gb of micro sd memory to use for filming a sixty second commercial.  The Nokia N8 has a fantastic camera built into it, probably the best mobile phone camera in the world right now shooting twelve megapixels and video at 720p. It has been used to shoot many a commercial for Nokia.

The brief I can not reveal right now as the competition is still under way but Nokia along with Getty Images and Adobe provided the technology for the teams to create their entry into the competition. Nokia also provided a tool shed and that is where I have been working for the last few days for Angelic Films. The tool shed, is not as the name would suggest full of traditional tools for gardening and fixing that dripping tap but instead equipped with some basic film making tools, lens adapters, tripods and Steadicam Smoothee’s which we modified for the Nokia N8 all of which are available for the teams to use. The teams are all out at the moment battling to win a Cannes Lion and all that it brings with it and I look forward to seeing the results and how they used the equipment we provided them with.

 

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London Launch Learn @ Asia House


A couple of weeks ago I got a phone call from York Smith of York Smith productions. York asked me if I could do some filming for him at an upcoming event at a London Launch Learn event at Asia House, he was going to be away in the Congo working for the UN.

London Launch Learn conduct networking events across London for event planners and suppliers. Junes event was conducted at Asia House a eighteenth century Grade II listed building just north of Oxford Street. Founded in 1996 Asia House is a meeting venue dedicated to the exchange of developing their contacts and understanding of business and of diplomatic and cultural interaction between Asia and Britain.
Continue reading »

Going Social

Chances are that if you are reading this you kind of have some grasp on what social media is and I’ll not bore you explaining to the converted. The exciting part of social media to me is not the technology but the content and how it spills in and out from the digital world.

The above video “Social Media Week Highlights: Random Acts of Kindness with #NOKIAConnects” shows how Nokia randomly gave away phones all over the world to people who responded to tweets on twitter. Nokia didn’t shout we’re giving phones away they just asked to meet a few people to talk about social media week and then gave them a phone. Which is very cool as there was no real expectation from the those who came to meet up. I think the reactions say it all and would imagine they probably told, blogged and tweeted all about it, expanding the impact of a simple act of kindness.

I shot some of the above London footage using my Canon 5D mk2 and a Canon 24-70mm L for AngelicDigital who compiled and organised the whole world wide media edit for their client 1000Heads, a top Word and Mouth Agency on behalf of Nokia.

Aussie Bloggers’ Christmas Markets

Aussie Bloggers’ Christmas Markets from 1000heads on Vimeo.

I edited this just before Christmas using Final Cut Pro at Angelic Films office in Pinewood Studios, whilst surrounded by snow.  Although not shot by me it was shot entirely using my Canon 5D mk2 and a Rode Videomic, over two days in December.